Watch the video above to learn more about our franchise
concept. Afterwards, please read through the frequently
asked
questions (FAQ) section below to answer any queries you may have.
In consideration of the FAQ,
decide whether or not you fit the profile of a DEVERGO Partner.
If you do fit the profile, apply to open
your own DEVERGO store by completing our short online form.
From the day the company was founded, the DNA of the brand has remained unchanged, aiming to promote and develop a young casual men's and ladies line, focused in heavy product development, hard washing techniques, aggressive colors and innovative fabric combinations in all the apparel products. Devergo is considered a superior value for money brand, offering a superbly designed product with identifiable attributes and enhanced quality in affordable prices. We are a quality driven brand with intense product orientation offering a total range for men's and women's clothing, jeans + shoes. Our philosophy is always to try to offer added valued quality products at more affordable prices than our competition.
This is our belief in our international development. We believe to the extensive involvement of the Franchisee in the process. Every market has it’s unique attributes so we believe highly in the personal involvement of the Franchisee in the decision making process of the shop. We do not want to implement a static business model. We want to work on a dynamic environment where the Franchisee in an entrepreneur and a decision maker, not just an implementer and a worker.
From the day the company was founded, the DNA of DEVERGO has remained unchanged, aiming to promote and develop a young casual men’s and ladies line, focused in heavy product development, innovative washing techniques, aggressive colorings and unique fabric combinations in all the apparel products.
Devergo is considered a superior value for money brand, offering a superbly designed product with identifiable attributes and enhanced quality in affordable prices. We are a quality driven brand with intense product orientation offering a total range for men’s and women’s clothing, jeans + shoes. Our philosophy is always to try to offer added valued quality products at more affordable prices than our competition. In expanding this philosophy to a total customer experience of our brand, we have designed a shop in shop concept that clearly communicates what we are about.
The extensive use of vintage chestnut wood combined with oxidized plumber metal, fused in a clean cut simple concept is an idea that will highlight our collection theme and boost the awareness of our brand in the partner’s store and by default increase the sales volume for our partner.
The above in combination with an extensive visual merchandising guideline given to all partners that choose to furnish their stores with our concept , and the promotional material provided each season to these customers, will strengthen the image of the brand, will allow a unique presentation of our products within our partner’s stores and will include our partners to the selected “ key account” strategy that will prove beneficial to all of us. Together in synergy we can take our business to another level. Join the shop in shop “circle of trust” and be part of our evolvement.
We provide free of charge all the P.O.S. material like catalogues, posters, alarm gate covers, window elements and graphics. We provide assistance for custom made local advertisement or special promotions the Franchisee believes would help the business. We are open for your ideas to promote your local needs!
We have local dedicated people to support and coordinate our mutual business, so communication would be trouble free and quick!
We are a family owned business that gives value to the people and enhances communication and interpersonal relations!
The investment related to the establishment of a Devergo store is approximately around 35000 - 50000 EUR. This includes all aspects of construction from design to architectural, mechanical and electrical transformation to the purchase of furniture, machines, image elements and tools. The amount of investment depends to a great extent on the condition of the real estate at the moment of acceptance, as well as its size, the existing machineries and the establishment of the electrical network, moreover on the parameters that are unknown until the agreement on the real estate. Considering the investment needs of our previously established stores, we can provide a more accurate estimate after we know the real estate.
The Devergo concept can be successful in areas of bigger cities, county towns with considerable pedestrian traffic, or in busy shopping malls. According to our experience we reach our customers more effortlessly around busy streets, squares, intersections. The size of the shop area is 120-150 m2. Depending on the the size of the store, a 20-30 m2 warehouse area might be necessary, which does not have to be connected directly to the store. It is important to have a large (at least 4-5m) street front portal where products presented in stores can be displayed and which is an integral part of the attractive look of the store.
